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The Modest Blog

  • Will These Sprays Work for Cigarette Odor Too?

    Will These Sprays Work for Cigarette Odor Too?

    Short Answer: Yes, Modest & Co. sprays are effective against cigarette odor, thanks to terpene-targeting technology and fast-acting scent layering. But there are a few nuances worth knowing.

  • The Best-Selling Scents (and Why)

    The Best-Selling Scents (and Why)

    TL;DR: Meet the MVPs of scent science. We ranked our top-selling Modest & Co. sprays and candles based on lab results, user love, and real-life rituals. If you're overwhelmed by options, this is your shortcut to the best vibes. Why...

  • Modest & Co. in Real Life: User Reviews

    Modest & Co. in Real Life: User Reviews

    Real people, real funk — and real solutions. This post dives into unfiltered testimonials from Modest & Co. customers who’ve transformed their spaces using our sprays and candles. From daycare pickups to roommate drama, these stories show what actually works.

Blog posts

  • The Science Behind Odor Neutralization: Why Modest & Co. Works When Others Don’t

    By Alex Thorne | Odor Control and Wellness Specialist TL;DR Enzymatic odor neutralization breaks smells down at the molecular level — not just masking them. Modest & Co.’s pet-safe, non-toxic sprays and candles translate lab chemistry into everyday freshness. Bio-enzymatic...

  • The Future of Odor Elimination: From Molecules to Mood

    Next-gen odor control blends enzyme-forward chemistry with cleaner carriers and low-VOC design to reduce odor molecules at the source. Modest & Co. pairs targeted surface sprays with clean-burning coconut apricot wax candles and is exploring smart controls for personalized routines.

     

  • No Phthalates, No Parabens, No BS: What Clean Chemistry Really Means

    “Clean” has become a trendy label, but true clean chemistry means measurable compliance—not marketing fluff. It involves formulations free from endocrine-disrupting additives such as phthalates and parabens and designed to meet low-VOC (volatile organic compound) standards.

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