The Modest Blog
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The Future of Odor Elimination
Odor elimination is evolving fast—moving from synthetic sprays and ozone gimmicks to enzyme-powered mists, terpene-reactive candles, and AI-enhanced scent rituals. We’re entering a new era where cannabis odor is neutralized at the molecular level and replaced with layered, intentional vibes. Modest & Co. is already building the tools you’ll need—science-forward, style-first, and proven to work. Here’s what’s next (and what to ditch now).